founderlicious

Founder stories related to the current topics of the day.

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Episodes

Friday May 03, 2024

(0:00) Intro
(1:55) Early entrepreneurial influences
(5:20) Starting Wistia
(8:11) Shredding business plans and burning thru savings
(11:02) The portfolio website for artists that didn't pay the bills
(12:44) The first business customer
(15:22) Going up against YouTube and Vimeo
(18:50) The Starbucks barista healthcare backup plan
(21:00) Raising an angel round
(24:50) Closing a $12/month deal after a summer of sorrow with no sales
(27:15) 5 years of work with just 4 people to get to profitability
(33:59) Growing the business more aggressively while having trouble reinvesting the profits
(38:54) One of their biggest mistakes building Wistia
(48:24) Getting 3 offers to buy the business
(55:55) Raising debt to buy out investors and early employees
(1:04:50) Switching from options to profit sharing with employees
(1:12:36) Switching back to options away from profit sharing with employees
(1:18:30) Wistia today and what's next for Brendan and Wistia

Friday Apr 05, 2024

(0:00) Intro
(3:45) Buying CustomMade - relaunching and making every mistake in the book
(7:09) Raising VC for CustomMade and getting on the VC train
(11:24) CustomMade failing
(17:17) Starting ButcherBox as a hobby business while collecting unemployment
(21:56) The 3 core decisions that led to ButcherBox success
(28:06) Growth hacking to Go To Market success
(36:47) Starting 3 businesses at the same time to land on ButcherBox
(41:30) The psychological state that led to ButcherBox being launched
(43:43) Spotting trends and getting ahead of the Covid curveball
(48:10) How to finance inventory
(55:20) Working 4 days a week and work life balance
(1:03:57) How to work effectively, vivid visions, annual personal goal setting
(1:07:39) Mentorship, coaching, enneagram personality test, peer groups, YPO
(1:15:02) Long term ButcherBox plans

Wednesday Mar 06, 2024

(0:00) Intros
(1:50) Growing up in a family of doctors
(5:13) Getting his first software job at Thompson Financial during the original internet boom
(7:26) Writing software to automate himself and all the interns out of a job
(11:40) Building and launching one of the first SaaS products in 1997
(16:09) Making a mistake leaving his first job for more money
(18:33) Quitting after 2 weeks without any planning
(19:40) New startup job and a painful lesson on listening to the customer
(23:00) Starting Bullhorn
(32:05) Market collapse and raising a really painful series A
(39:47) Burning the boats and becoming completely unemployable to make Bullhorn work
(42:02) Deciding to build a profitable company that didn't need anymore venture capital
(45:31) Switching from VC to PE backing
(50:19) Should tech startups be profitable?
(56:39) Right now is the best time to startup a business
(57:04) Art loves private equity - why he thinks it's so great
(1:00:21) Despite 25 years in the same company Art is still having fun at Bullhorn
(1:06:12) AI impact on staffing industry

Friday Feb 09, 2024

(0:00) Entrepreneurship as a kid, starting a business in high school that won a $50,000 contract(6:57) Role models: Mom with her home based piano teaching business was earning 4x his father(12:49) Paying for his own college education with the money he earned in high school(15:42) Getting a job in Silicon Valley in the late 90's(17:53) Timing matters: Chamath Palihapitiya was just 1 year ahead in college - "you can crash your car into a goldmine"(18:54) Getting a job as a PM at AllaireĀ (28:05) Switching from engineering to marketing and placing the largest ad order of the year with Google(37:54) Getting a green card and starting a business in Boston, meeting Sergey Brin and Eric Schmidt and getting turned down for a job at Google(43:10) Getting a services business off the ground and earning enough cash to start buying houses and one car a month while getting no's from VCs(57:56) Getting the first VC funding for WordStream(1:02:20) Stepping down as CEO(1:10:18) Scaling Go To Market and dealing with Product Market Fit issues at WordStream(1:20:00) Getting to $55M in ARR and selling WordStream for $130M(1:24:30) Starting Customers.ai and motivation to do the next company(1:38:10) Doing things differently as a second time founder(1:45:50) Everyone should pursue entrepreneurship

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